Air Max 1

In 1987, Tinker Hatfield came up with a crazy idea: He wanted Nike sneakers to have visible Air, and so the Air Max 1 was born. 2018 will mark the 31th anniversary of Hatfield's idea, with the Air Max 2018 releasing today. 

Not only did Air Max give a plush ride during runs, it showed what sneaker cushioning could do for a runner. Over the past 31 years, Nike has evolved Air from being a tiny pocket to being a full 360-degree experience. The Air Max series has found its way from the running trail to the basketball courts.